Throughout my teaching career, I have often been
hijacked by questions posed by students. During
the 1990s, I taught in the masters’ program for
Information Design and Technology (idt) at Georgia In-
stitute of Technology. One day during a class discussion, a
student asked, ‘‘Why do we have to read cultural theory if we
want to become webmasters?’’ (This was the heady days of
the early web, a time when webmasters were paid six-digit
salaries and academic institutions scrambled to design new
programs to prepare and credential students to shape the
emerging industry.) I don’t remember which of the idt
students asked the question (although Katie Albers and
John Canning are likely suspects), but it inspired me to take
on a broad project of new research and personal retooling,
which has now lasted more than 15 years.
The time that passed between that initial question and
the publication of this book took the form of a journey, one
marked by a series of intellectual and creative adventures.
Mary Hocks has been an intellectual traveling companion
since the beginning. What started as a shared interest in
exploring the possibilities of using digital media for feminist
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